STYLE: Asia's Most Stylish Fair
Department of International Trade Promotion (DITP) is hosting the second edition of STYLE, the region’s biggest and most comprehensive lifestyle trade fair, that combines BIFF&BIL, BIG+BIH and TIFF in one, to support the government’s Creative Economy and The New Faces Initiative in launch Thai SME in the global markets, between April 19-23, 2018, at BITEC Bangna.
For STYLE April 2018, DITP is planning to offer various and diverse kinds of lifestyle products in one trade fair. The featured products are divided into three categories: Fashion (clothing and accessories, footwear, bags, leather goods, sports equipment, travel and recreational products), Gift & Houseware (gifts, home decor, houseware, office stationery, toys, wellness) and Furniture. Under the theme CRENOVATIVE ORIGIN. STYLE, also highlights up and coming lifestyle product segments such as 60+, Moms and Kids, Pet Products, One Tambon One Product (OTOP) and new showcases such as character licensing and functional textile. STYLE April 2018 is slated to happen between April 19-23, 2018, using 47,000 sqm of trade space at BITEC Bangna.
STYLE April 2018 is also hosting a Business Matching venue to build business networks as well as fashion shows from several renowned brands, workshops and business consultancy services for Thai entrepreneurs with aspirations to grow in the international market. The fair will also offer a string of exhibitions that include the first-ever Innovation and Design Zone (IDZ) where businesses and start-ups with projects relating to innovation and design may engage in business discussions and trading activities. There is also a Design Society booth that gives consultancy to designers and entrepreneurs to help them develop their products or services for the international markets. Design Society is part of the government’s Creative Thailand agenda that supports Thai entrepreneurs and creates channels for them to reach new potential buyers from all over the world. Developing business with innovation is one of the key mechanism that builds business opportunities, especially when a design thinking process is implemented in products for specific needs.
STYLE 2018, Asia’s Most Stylish Fair will be held from April 19-23, 2018 (trade days from April 19-21 from 10.00 am – 6.00 pm, and public days on April 22-23 from 10.00 am -9.00pm) at BITEC Bangna, Bangkok. For more information, please visit www.stylebangkokfair.com or DITP Call Center 1169